Item - 2020.BA64.3

Tracking Status

  • This item was considered by Bid Award Panel on January 29, 2020 and was adopted without amendment.

BA64.3 - Award of Request for Proposal No. 9118-19-7166 /Doc2004539933 to Publicis Canada Inc. for Advertising Agency Services

Decision Type:
ACTION
Status:
Adopted
Wards:
All

Panel Decision

The Bid Award Panel adopted the following:

 

1.  Bid Award Panel grant authority to award the contract in accordance with the Contract Details set out in the report (January 17, 2020) from the Chief Purchasing Officer:

 

Call Number:

Request for Proposal No. 9118-19-7166 / Doc2004539933

 

Description:

Request for Proposal 

No. 9118-19-7166 for a strategic, issues-oriented, full-service advertising and marketing agency for a one-year period starting January 1, 2020 with the option to extend the contract for a further four (4) one-year periods.

 

Recommended Bidder or Proponent:

Publicis Canada Inc.

 

Contract Award Value:

 

From the date of award to December 31, 2020

$1,357,965 net of all applicable taxes and charges

$1,534,500 including HST and all applicable charges

$1,381,865 net of HST recoveries

 

The contract is expected to start on the date of award and end on December 31, 2020.

 

Option Year 1 (January 1 - December 31, 2021)

$1,457,743 net of all applicable taxes and charges

$1,647,250 including HST and all applicable charges

$1,483,399 net of HST recoveries

 

Option Year 2 (January 1 - December 31, 2022)

$1,499,779 net of all applicable taxes and charges

$1,694,750 including HST and all applicable charges

$1,526,175 net of HST recoveries

 

Option Year 3 (January 1 - December 31, 2023)

$1,549,557 net of all applicable taxes and charges

$1,751,000 including HST and all applicable charges

$1,576,829 net of HST recoveries

 

Option Year 4 (January 1 - December 31, 2024)

$1,641,593 net of all applicable taxes and charges

$1,855,000 including HST and all applicable charges

$1,670,486 net of HST recoveries

 

Total Potential Contract Award Value

$7,506,637 net of all applicable taxes and charges

$8,482,500 including HST and all applicable charges

$7,638,754 net of HST recoveries

 

The total potential contract award identified in this report including all option years is $8,482,500 including all applicable taxes and charges. The total potential cost to the City including all option years is $7,638,754 net of HST recoveries.

Origin

(January 17, 2020) Report from the Chief Purchasing Officer

Summary

Call Issued:  September 30, 2019                        Call Closed:  October 25, 2019

Number of Addenda Issued: One (1)

Number of Bids:  Fifteen (15)

 

Table 2: Summary of Proposals Received for Request for Proposal No. 9118-19-7166 (Doc2004539933)

 

Proponent Name

Agency59 Ltd**

Barrett and Welsh Inc**

BT/A Advertising Inc.**

Cossette Communication Inc.

DDB Canada**

Edelman Canada

Jan Kelley**

Major Tom**

Odysseus Destination Management AB*

Publicis Canada Inc.

Quiller & Blake Advertising Ltd**

Sid Lee*

The Hive Inc**

True North Inc.**

UpHouse Inc**

 

* Proponent was found non-compliant with mandatory requirements.

** Proponent did not meet the minimum technical threshold score of 70 percent (58.8 points) and did not proceed to the final stages.

 

Range of Total Scores:   

119.6 to 137.93 out of 150.

Background Information

(January 17, 2020) Report from the Chief Purchasing Officer on Award of Request for Proposal No. 9118-19-7166 /Doc2004539933 to Publicis Canada Inc. for Advertising Agency Services
https://www.toronto.ca/legdocs/mmis/2020/ba/bgrd/backgroundfile-145211.pdf

Motions

Motion to Adopt Item (Carried)

Moved by David McLeod.

Source: Toronto City Clerk at www.toronto.ca/council